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Digital Marketer at Spytrac Telematics Service Limited

by Sammy
vacancy

Job Description

Responsibilities

  • Research advertising trends
  • Research competitors’ pricing and products
  • Decide on appropriate placement of ads
  • Determine what content will reach customers
  • Develop projects to create content
  • Publish digital marketing content online
  • Implement email marketing campaigns
  • Measure digital traffic
  • Monitor social media and Google Analytics
  • Optimize paid advertising campaigns using SEO and other tools
  • Report on the growth and analytics of campaigns to stakeholders
  • Scale campaigns to maximize ROI
  • Monitor project status and budget
  • Conduct market research to inform campaigns
  • Brainstorm and implement experiments and conversion tests

Requirements

  • Proven experience as a digital marketing specialist or similar role
  • Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
  • Demonstrable experience in marketing data analytics and tools
  • Solid computer skills, including MS Office, marketing software (Adobe Creative Suite and CRM) and applications (Web analytics, Google Adwords etc.)
  • Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired
  • Well-organized and detail-oriented
  • Exceptional communication and writing skills
  • Commercial awareness partnered with a creative mind

Method of Application

Interested and qualified candidates should forward their CV to: spytractelematics@gmail.com using the position as subject of email.

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