Brand Manager at Simba Group

Job Summary:

  • We are seeking an experienced Brand Manager to refine and champion our brand identity, enhance our market position, and drive growth.
  • The ideal candidate will have a strong background in brand strategy, marketing communications, and product positioning. Although experience in the power industry is a plus, it’s not mandatory.

Responsibilities

  • Develop and implement effective brand-building strategies to meet our business objectives.
  • Drive brand consistency across all company marketing efforts and channels.
  • Conduct market research to identify new opportunities and monitor industry trends.
  • Being Up-to-date with the latest trends and marketing best practices.
  • Collaborate with cross-functional teams to ensure alignment on marketing initiatives and communication.
  • Coordinate with external agencies and partners to create impactful brand campaigns.
  • Develop insightful, comprehensive reports to understand ROI and guide future decision-making.
  • Manage the brand budget, ensuring resources are allocated optimally for maximum impact.
  • Educate staff about our brand and champion its implementation throughout the company.

Skills Requirement

  • Excellent understanding of the full marketing mix.
  • Strong analytical skills partnered with a creative mind.
  • Data-driven thinking and an affinity for numbers.
  • Outstanding communication skills.
  • Proficiency in English.
  • Understanding of the Nigerian market.

Qualifications

Educational Qualification

  • Bachelor’s degree in Marketing, Business Administration, or related field.
  • MBA or a master’s degree in marketing or a related field would be an added advantage

Experience

  • At least 7 years of relevant experience
  • Proven experience as a Brand Manager or similar role in Marketing.
  • Experience in identifying target audiences and devising effective campaigns.
  • Experience in the power industry or other related industries would be an added advantage.
How to Apply
Interested and qualified? Go to Simba Group on docs.google.com to apply

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