Digital Marketing Executive at RodNorth Nigeria Limited

About the job

  • The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate must have experience in SEO.

Responsibilities

  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Provide creative ideas for content marketing and update website
  • Collaborate with designers to improve user experience
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
  • Acquire insight in online marketing trends and keep strategies up-to-date

Qualifications

  • Proven experience as Digital Marketing Executive or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2B social media, Google Adwords and email campaigns and SEO/SEM
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
  • BSc/BA in marketing or relevant field
  • Experience in Graphics design will be an added advantage.
How to Apply

Interested and qualified candidates should forward their CV to: hr@rodnorth.com using the position as subject of email.

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