Digital Marketing Officer at Morison Industries Plc

Job Summary:

• We’re seeking an experienced Digital Marketing Officer to develop and implement online marketing strategies for our pharmaceutical, agrochemical, and consumable products. The ideal candidate will have a strong background in digital marketing, excellent communication skills, and the ability to work in a fast-paced environment.

Key Responsibilities:

• Develop and execute digital marketing campaigns to promote our products across various online channels.
• Create engaging content (blog posts, social media posts, email newsletters, etc.) to attract and retain customers.
• Manage and optimize our website, social media presence, and other digital platforms.
• Analyze website analytics and social media metrics to measure campaign success and inform future strategies.
• Collaborate with cross-functional teams (sales, product, customer service) to ensure alignment and maximize impact.
• Stay up-to-date with industry trends, best practices, and emerging technologies.

Requirements:

• 2-3 years of experience in digital marketing, preferably in the pharmaceutical, agrochemical, or consumable industries.
• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven track record of developing and executing successful digital marketing campaigns.
• Excellent communication, writing, and project management skills.
• Strong analytical and problem-solving skills.
• Proficiency in digital marketing tools, including Google Analytics, social media management software, and email marketing platforms.

Nice to Have:

• Experience with marketing automation platforms.
• Knowledge of SEO principles and practices.
• Familiarity with CRM software.
• Certification in digital marketing (e.g., Google Analytics, HubSpot).