Barely one year after the last subscription fee increase, there are strong indicators that Multichoice Nigeria will increase the subscription fee across all its DStv and GOtv packages from September 2021.
A source close to the company revealed that subscription prices may increase by about 10% with premium package going as high N21,000, Compact Plus will go above N14,000 and GOtv Max subscription jumping to slightly above N4000, once the new price takes effect.
This is not a lone occurrence for Nigerian subscribers, as Multichoice has increased the subscription charges in other African countries over the last 6 months. This week, Ghana, Malawi, and Tanzania announced a new price regime from September 1.
MultiChoice Ghana’s latest increase is coming just 6 months after its last price hike. MultiChoice Ghana gave no reasons to its customers or the media for its latest price hike. From September 1, DStv Premium will rise by 5.6% from GHS369 (R913) per month to GHS390 (R965) per month, DStv Compact Plus by 5.26% from GHS228 to GHS240, while DStv Compact will increase by 5.2% from GHS152 to GHS160.
Despite the probe by the Nigerian Senate in 2016, over alleged unwholesome practices and unreasonable subscription hikes, Multichoice Nigeria still makes price adjustment a yearly ritual. The company has hiked its subscriptions by an average of 31% in five years.
In 2020, the pay-TV increased subscription price twice within a space of three months. Recall that there was a price increase in June 2020 (to reflect a 2.5% VAT) and another 9 – 14 percent increase in subscription prices in August 2020. The 10 – 14% increase across board from September 2021, is coming exactly one year after the last one.