Field Marketing Officer at Gabson Professional School of Safety & Engineering

Salary Range: ₦500,000 – ₦750,000/month

We are seeking a creative and results-driven Marketing Officer to join our team. As a Marketing Officer, you will be responsible for developing and implementing marketing strategies to promote our services, attract new customers, and increase brand awareness. You will utilize a variety of marketing channels and tactics to reach our target audience and achieve our marketing objectives.

Responsibilities:

  • Develop and implement strategic marketing plans to achieve business objectives.
  • Create and execute marketing campaigns across various channels, including digital, social media, email, and print.
  • Conduct market research and competitor analysis to identify trends and  opportunities.
  • Identify target audiences and develop targeted marketing strategies.
  • Create engaging content for marketing materials, including websites, blogs, social media, and advertisements.
  • Manage and maintain brand consistency across all marketing channels.
  • Measure and analyze the performance of marketing campaigns and initiatives.
  • Optimize marketing tactics to improve ROI and effectiveness.
  • Manage relationships with external vendors, agencies, and partners.
  • Stay updated on industry trends and best practices in marketing.
  • Develop and manage marketing budgets and expenditures.
  • Plan and coordinate marketing events, trade shows, and sponsorships.
  • Provide regular reports and updates to senior management.
  • Continuously seek opportunities for innovation and improvement in marketing strategies.

Requirements

  • Candidate should be outgoing, have a flair for marketing, with effective sales skills.
  • Excellent written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Proficiency in digital marketing tools and platforms.
  • Ability to work effectively in a fast-paced and dynamic environment.
  • Team player with strong interpersonal skills.
  • Results-oriented mindset with a focus on driving measurable outcomes.
  • Adaptability and willingness to learn new skills and technologies.
  • Knowledge of social media marketing best practices.
  • Ability to think strategically and develop innovative marketing strategies.

Required Skills:

  • Knowledge of marketing principles and strategies.
  • Proficiency in market research and analysis.
  • Strong communication and interpersonal skills.
  • Experience with digital marketing channels and social media platforms.
  • Creative thinking and ability to develop innovative marketing campaigns.
  • Analytical skills in evaluating marketing metrics and campaign effectiveness.
  • Project management abilities in coordinating marketing initiatives and teams
How to Apply

Interested and qualified candidates should forward their CV to: info@gabsonschool.com.ng using the position as subject of email.

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