Overview
- The Growth Analyst is primarily responsible for supporting the organisation’s growth effort by managing route plans for effective outlet coverage, tracking & reporting key performance indicators as well as analysing varying forms of data to derive insights for improved business operations
- Ultimately, the growth analyst provides the organisation with the analytical ammunition to drive sustainable business growth.
Responsibilities
- Build, monitor and maintain datasets & dashboards on BI tool(s) to facilitate real time performance visibility by relevant stakeholders, suggesting opportunities for improvements in business operations.
- Develop and optimise outlet coverage plans for sales & activation teams ensuring efficient utilisation of field resources for maximum impact.
- Extract, transform, and analyse data from various sources, including transaction, product, marketing, customer, and operational data to identify trends, patterns, and anomalies, and present findings to stakeholders via prepared reports.
- Perform ad-hoc data analysis to diagnose certain phenomena and answer questions on specific areas in the value chain as required by the activation manager.
- Devise and deploy methods for measuring execution/impact of key strategic initiatives, occasionally leading process implementation and/or ensuring compliance by field team or other functions.
- Support the frequent analysis of business performance required to inform decisions on activation, trade marketing and promotional activities as required by the activation manager.
- Enable field team through multiple performance & exception reporting providing first level support for all relevant data requests/inquiries as desired by sales/regional managers.
- Champion data-driven culture within the organisation by communicating and providing periodic training to the field team on data orientation, visibility and effective utilisation for improved execution.
Ideal Profile
- Bachelor’s Degree in Computer Science, Mathematics, Engineering, Economics or any related field with significant quantitative content.
- 2-3 years of proven work experience in a growth, commercial or operations-focused data analyst role in an FMCG, eCommerce, distribution or related company.
- Strong technical ability with core expertise utilising data analysis tools such as Excel, SQL, Python, R, as well as a keen eye for high quality data visualisation
- Expert problem-solving skills and ability to think critically and strategically to identify opportunities for process improvement and business growth
- Excellent communication skills, including the ability to effectively communicate complex data findings to non-technical stakeholders in a clear and concise manner.
- Ability to work independently and collaboratively in a fast-paced environment, and manage multiple projects simultaneously.
- Detail-oriented and highly organised with a strong ability to prioritise tasks and meet deadlines.
- Positive attitude, strong work ethic, and a passion for leveraging data to drive business growth.
How to Apply
Interested and qualified? Go to TradeDepot on docs.google.com to apply